Name: Ryan Kumar
NIM: 223414032
Class: D3 MLM 14
Lean Manufacturing KFC
Definition
Lean Manufacturing
Production
practice that considers all expenses to avoid waste, and waste is targeted to
be reduced.
Strategy KFC
1. In accordance with its vision in
Indonesia KFC strategy of maintaining the position of number one in Indonesia
with slogan "Jagonya Ayam"
2. Fastfood Indonesia Company on
strategy already at the level of strategy fit. products are issued a product
that is functional because it is a food a day - day, such as rice, chicken, and
others. The product can also be said to be innovative, since the food is issued
vary according to demand trends.
3. Mobile defense is a defense strategy
move. Mobile defense do if a country experiencing an economic crisis that led
to rising raw material. On the defensive in a way to increase sales and reduce
costs, and in a condition to move KFC remains to expand the potential market as
a defense or attack in the future.
4. To retain customers, KFC continues to
apply the flagship menu is fried chicken menu krispi. KFC also continues to
innovate by providing an economical menu as KFC KFC Coffee Goceng and supply,
as well as providing services Drive Thru and messages to facilitate services
for consumers
5. KFC Halal. KFC continues to apply the
culture of Halal for Muslim majority countries and in Indonesia have been
certified halal KFC directly from MUI.
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